A seasoned automotive and car care content creator.

He entered the automotive world in 2013, providing consultancy to numerous car care centers across the Kingdom in training, operations, and marketing.

He has trained dozens of technicians and sales personnel, achieving remarkable successes for the brands he helped establish or develop.

He holds the British Board in Marketing Management and an Executive Management certificate from the Arab Institute for Studies, Egypt.

certified by leading global car care pioneers: Sonax, Mafra, Rupes, Flex, Opti-Coat, and others.

launched his personal platforms in 2023 and obtained the “Mothooq” (Trusted) media license in early 2025.